LITTLE GHOST

Conjuring up an identity.

OVERVIEW

Brownie Brittle wanted to shift its identity and packaging to appeal to a younger audience while retaining its core customer base. The new look is an evolution with a system that better represents the product inside. It’s crispier, edgier, and bursting with personality! A snack you’d be proud to share at your next party.

2025 / @ Skidmore Studio / eatlittleghost.com

Logo Design
Visual Identity
Character Illustration
Packaging System
Collateral Design
CD: Shawn McConnell
LEAD DESIGN: Tyler DeHague
DESIGN: Mar Rodriguez